In 2010 Triboro Press published my business strategy book Upgrading the Customer Matrix, a comprehensive guide to transforming businesses into experience-based organizations that prioritize customer delight over mere satisfaction. My central thesis still holds that in today’s
— Will Bermender (@WillBermender) Apr 10, 2025
Brilliant! Now let's move all the annoying phone swipers to their own auditorium for every movie. 😀 https://t.co/qxzfTOCNlJ
— Will Bermender (@WillBermender) Apr 10, 2025
My first post at X's spinoff Bluesky. Unsure about it... https://t.co/3fMExpmJYd
— Will Bermender (@WillBermender) Apr 9, 2025
With or without Jack, this photo still gives me the chills. https://t.co/IrdnIzBIck
— Will Bermender (@WillBermender) Apr 9, 2025
Increasingly favored by criminals, these firearms become untraceable by evading background checks and serial numbers. https://t.co/4jVoczDviZ
— Will Bermender (@WillBermender) Apr 9, 2025
Ethan Hunt’s been hanged, drowned, shot at, and betrayed more times than a soap opera villain. Each Mission Impossible movie ends with him beating the odds and saving the day, but “Mission: Very Difficult” just doesn’t sound as thrilling. https://t.co/gUQazEwcNN
— Will Bermender (@WillBermender) Apr 7, 2025
The Terminator, Die Hard, RoboCop, Commando, Con Air… Got my kids a 3D printer for Christmas, something totally foreign to me. Now I’m using it more than they are — creating paintable busts from my favorite action movies. I’m having a blast! 🧨 https://t.co/JGOYWd2pFM
— Will Bermender (@WillBermender) Apr 4, 2025
As an action junkie, the Heat heist shootout hits like a shotgun blast. Pure adrenaline chaos. De Niro and Kilmer unload hell on LA streets, the staccato roar of gunfire echoing like a war zone. Every bullet feels real, every move raw. As an action screenwriter, I’m obsessed with https://t.co/wCR3LsDwfN
— Will Bermender (@WillBermender) Apr 3, 2025
Yikes! Brush, floss, avoid. 👍 https://t.co/FXmLmnJIBE
— Will Bermender (@WillBermender) Apr 2, 2025
😔 https://t.co/WRCxbgFNOi
— Will Bermender (@WillBermender) Apr 2, 2025
The techno acid music from the first Blade movie would be a better soundtrack. 😂 https://t.co/eDGddaoSun
— Will Bermender (@WillBermender) Mar 31, 2025
RT @Phillies: You never get a second chance to make a first impression https://t.co/dkfb4nFhvA
— Will Bermender (@WillBermender) Mar 30, 2025
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— Will Bermender (@WillBermender) Mar 28, 2025
This is freaking me out… https://t.co/yh8Sw0zuUx
— Will Bermender (@WillBermender) Mar 26, 2025
You can travel in style on Singapore Airlines, but Lufthansa and Swiss Air offer unbeatable luxury on their long-haul flights. https://t.co/mjWFURX4fF
— Will Bermender (@WillBermender) Mar 24, 2025
Classic Shatner. https://t.co/NDSYKJ775L
— Will Bermender (@WillBermender) Mar 23, 2025
Seven years and $55 million later, Netflix still doesn’t have a single completed episode of its limited series Conquest (previously titled White Horse). The project kicked off in 2018, a full five years after director Carl Rinsch's last feature film, 47 Ronin, bombed at the box https://t.co/QPAxTbCElC
— Will Bermender (@WillBermender) Mar 21, 2025
Gerber’s right. The backlash has eroded brand loyalty, but it’s not the main factor behind Tesla’s stock decline. The whole industry can blame increased competition in China, shrinking EV subsidies in Europe, and a US pivot to hybrids, but Wall Street’s concern is that Musk is… https://t.co/CyahGQiBzA https://t.co/mVjlwwBIMS
— Will Bermender (@WillBermender) Mar 20, 2025
It wasn’t that long ago that only nerds owned computers. Now most of us carry them in our pockets. This cool, AI-generated evolution of the computer isn’t accurate but it’s fun to watch. It’s a brilliant reminder of how far technology has come — and where it could be going. 🤖 https://t.co/3q43TYiMpm
— Will Bermender (@WillBermender) Mar 19, 2025
Left-leaning chaos spreads wide but often fizzles. Property damage outpaces corpses. Right-leaning fury simmers, then explodes with intent. Fewer incidents, higher stakes. Neither’s “worse” in some absolute sense; they just wreck things differently. 🤷♂️ https://t.co/fvfSa5aMJ4
— Will Bermender (@WillBermender) Mar 19, 2025
Fully autonomous vehicles could soon be on a road near you. What could go wrong? https://t.co/yvcwjff7to
— Will Bermender (@WillBermender) Mar 17, 2025
Be so good they can’t ignore you. https://t.co/2st8pQSmNU
— Will Bermender (@WillBermender) Mar 14, 2025
Now 102 uses for duct tape.. https://t.co/TwpaU30mQ5
— Will Bermender (@WillBermender) Mar 12, 2025
I once made a silly face for my daughter and got a delayed, obligatory laugh. Now she’s a preteen and doesn’t even bother faking it. 🤷♂️ https://t.co/S5d2NLjzOU
— Will Bermender (@WillBermender) Mar 8, 2025
We need to be more focused on making our lives better. https://t.co/HDWmGgFCVz
— Will Bermender (@WillBermender) Mar 7, 2025
I can hear the dueling banjos. DELIVERANCE was chilling. I miss Reynolds. Fun fact: actor Billy Redden couldn't play the banjo, so his left hand in this scene actually belongs to Mike Addis. https://t.co/CvQKIjzmq6 https://t.co/hhyuAW50wJ
— Will Bermender (@WillBermender) Mar 5, 2025
The government poured an estimated 100,000 man-hours into impeaching Trump twice -- equivalent to 48 people working full-time, 40 hours a week, for a whole year -- with zero impact. Trump even won re-election. If you’re hunting for government waste, look no further: politicians… https://t.co/Jrh9SJkD9G https://t.co/MLDU5iHlhk
— Will Bermender (@WillBermender) Mar 5, 2025
I can’t believe this is real. Genius. Michael Jackson channeling David Copperfield… https://t.co/TSYk9sAPRt
— Will Bermender (@WillBermender) Mar 5, 2025
Nice touch. Traveling is stressful. @Delta https://t.co/5PDRYc9b0C
— Will Bermender (@WillBermender) Mar 3, 2025
Russia’s war isn’t just about Ukraine; it’s a test of Western resolve. A US withdrawal could signal weakness, emboldening Putin to push further… into Moldova, the Baltics, or beyond. The US has a vested interest in containing Russia’s military ambitions, given its nuclear… https://t.co/6wsI6XLUY9 https://t.co/8FCFHTxME8
— Will Bermender (@WillBermender) Mar 3, 2025
Italian researchers recently used mathematical modeling and computational fluid dynamics to determine the optimal cooking time for hard-boiled eggs. The power of math… https://t.co/udBCtiVEIV
— Will Bermender (@WillBermender) Feb 28, 2025
I couldn’t move that fast if my life depended on it. https://t.co/fo2ugIglxx
— Will Bermender (@WillBermender) Feb 26, 2025
This is so cool. I’ve only seen these in the floor at museums. My next woodworking project. https://t.co/ppYNHehg9U
— Will Bermender (@WillBermender) Feb 24, 2025
RT @Phillies: Let the games begin! https://t.co/zwRuF8Dbwr
— Will Bermender (@WillBermender) Feb 22, 2025
There’s a storm coming https://t.co/MKPngeiBdO
— Will Bermender (@WillBermender) Feb 21, 2025
Wow, I didn't think this would happen. My vote would be Cruise or Cavill... https://t.co/4P4ft2HuUB
— Will Bermender (@WillBermender) Feb 20, 2025
The Biden administration didn’t ignore the avian flu outbreak, but employing longstanding policy did fail to manage it and mitigate egg price increases. The uniquely aggressive H5N1 strain is more widespread and persistent than previous outbreaks, necessitating new strategies to… https://t.co/827QCLCnFn
— Will Bermender (@WillBermender) Feb 20, 2025
He eats Green Berets for breakfast — and right now he’s very hungry. https://t.co/VBuSHwUqVt
— Will Bermender (@WillBermender) Feb 19, 2025
The Chinn Family, one of the most prominent Chinese families in Butte from the 1890s to the 1950s. Ambitious, hardworking business owners who earned their place in the history of Montana and America. Not all immigrants add value to a country, but the same can be said for those… https://t.co/8Gd1wGaSTT https://t.co/YE3sTkEskg
— Will Bermender (@WillBermender) Feb 19, 2025
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— Will Bermender (@WillBermender) Feb 17, 2025
American taxpayers send $5 trillion to Washington every year and we expect an efficient, effective, and accountable investment of our hard-earned dollars. Every voter supports the elimination of government waste, so this should be a bipartisan effort. If there is ever an… https://t.co/hBx3e5lqSK https://t.co/KAoEWV0tIG
— Will Bermender (@WillBermender) Feb 17, 2025
What if there is no tomorrow? There wasn’t one today! https://t.co/extBOrSgCg
— Will Bermender (@WillBermender) Feb 14, 2025
The FDA banned Red 3 in cosmetics 35 years ago, after studies confirmed its carcinogenic effects. But it would be more than three decades before ordering its removal from consumables, including Valentine’s Day candy hearts popular with children. Lobbyists have too much influence… https://t.co/kksgbGZiOC https://t.co/62Nx7r4dLZ
— Will Bermender (@WillBermender) Feb 14, 2025
I’ve been traveling so much in recent months that I momentarily forgot where I was. Until I looked in my rearview and saw five pickups and an SUV. https://t.co/BrdBkMprCJ
— Will Bermender (@WillBermender) Feb 12, 2025
America spends 40% more than it makes every year, up from 13% a decade ago. During the same period, our debt outpaced GDP growth — clearly our investment isn’t paying off! Think there’s a longer time horizon? Think again. Over the past 20 years, our debt-to-GDP ratio doubled… https://t.co/8ZLMQLnJPn https://t.co/X6i7lebQHh
— Will Bermender (@WillBermender) Feb 12, 2025
Imagine both best and worst outcomes to understand reality's gray areas. https://t.co/FTxL1UAAUr
— Will Bermender (@WillBermender) Feb 10, 2025
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— Will Bermender (@WillBermender) Feb 7, 2025
While America’s spend per student isn’t the highest in the world, it is close. We at least have this priority right. What’s concerning is that our return on that investment is only an average international ranking in academic performance. We’ll never move this needle without… https://t.co/bwJ0n5JH3A https://t.co/Z9omyD4tS6
— Will Bermender (@WillBermender) Feb 7, 2025
Goonies forever! https://t.co/Q9PtqN7lA3
— Will Bermender (@WillBermender) Feb 5, 2025
America has too many rules. Over-regulation continues to erode the freedoms of Americans. The FDA’s packaging requirements for Loperamide, inconveniencing all of us to protect some of us from misuse, is another example of government parenting. Whatever happened to personal… https://t.co/zt78k4kKbx https://t.co/qtCu0laM8o
— Will Bermender (@WillBermender) Feb 5, 2025
Any government spending that does not align with taxpayer will is fiscally irresponsible and should be exposed. DOGE should serve as a quasi-forensic accountant and magnifying glass and nothing more. https://t.co/QlhaLAiyWW
— Will Bermender (@WillBermender) Feb 5, 2025
After taking away their abacus, these students’ muscle memory is astounding. I could never do this no matter how long I practiced. https://t.co/7IqKUMGcVJ
— Will Bermender (@WillBermender) Feb 3, 2025
You don’t need to make the trip to southern England to visit Stonehenge. Skip Salisbury’s frigid winter weather and head to balmy Ingram, Texas instead! They have BBQ. 🍖 https://t.co/0VyKHBjLme
— Will Bermender (@WillBermender) Jan 31, 2025
Tragic. Flying is still so much safer than driving. There are 32 times more fatalities on American roads than skies for miles traveled. It’s hard to believe that we lose 43,000 lives on the road every year, mostly from human error. Be present. https://t.co/Xu8ig2K39H
— Will Bermender (@WillBermender) Jan 30, 2025
The rest were invaders from Mars. https://t.co/rEoM9Mmv2y
— Will Bermender (@WillBermender) Jan 29, 2025
This is phenomenal. But if bulbs were made this way today, they’d cost several hundred dollars. Consumers wouldn’t pay that, and entrepreneurs wouldn’t invest in a market with little repeat business. https://t.co/q5CMmj5ovM
— Will Bermender (@WillBermender) Jan 29, 2025
Another season, another shot. https://t.co/jp9ijJeOYa
— Will Bermender (@WillBermender) Jan 28, 2025
It’s a challenge drinking my coffee out of Captain America’s head every morning. I should wear a bib. https://t.co/aA419m0jY3
— Will Bermender (@WillBermender) Jan 27, 2025
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— Will Bermender (@WillBermender) Jan 25, 2025
I have never seen this photo of Einstein before. Two decades later, at the age of 26, Einstein would publish his paper on the photoelectric effect — pivotal in the development of quantum theory. Such a brilliant mind. https://t.co/lTw3QQ0Zcr
— Will Bermender (@WillBermender) Jan 24, 2025
What could go wrong? https://t.co/6pSN2pEKkT
— Will Bermender (@WillBermender) Jan 22, 2025
Avoid @NextCare . You'll make an appointment online hours ahead, check in when you arrive at NextCare Urgent Care, and be told they have no record of you. You'll have to wait two hours while patients with appointment times after you are seen. People, process & technology failure. https://t.co/W1XlOfHHXR
— Will Bermender (@WillBermender) Jan 21, 2025
No matter who our president is, we’re all rooting for their success in fostering economic growth, reducing inflation, simplifying the tax code, streamlining legal immigration processes, and supporting our allies. This was true with Biden and it’s true with Trump. 🇺🇸 https://t.co/4GLW6FPxDb
— Will Bermender (@WillBermender) Jan 21, 2025
Watch out for polar bears in Texas today. 🐻❄️ https://t.co/rmPqJpZhvQ
— Will Bermender (@WillBermender) Jan 21, 2025
Legend https://t.co/rad1IP3G7E
— Will Bermender (@WillBermender) Jan 20, 2025
Don’t hold your breath. The president’s hands are tied unless he can clear congressional hurdles. https://t.co/ZbWponJqUe
— Will Bermender (@WillBermender) Jan 19, 2025
California's 2020 wildfires released 127 million metric tons of carbon dioxide into the atmosphere, wiping out 18 years of the state’s costly efforts to reduce greenhouse gas emissions. This month’s wildfires alone are projected to cancel out nearly all of 2024’s reduction in… https://t.co/a9AYvUOSaX https://t.co/k8YA4qi9ot
— Will Bermender (@WillBermender) Jan 18, 2025
This looks familiar… https://t.co/bpUx52Ko2L https://t.co/1rj5ITuZcM
— Will Bermender (@WillBermender) Jan 18, 2025
Unless Biden punts on enforcement, TikTok goes dark in the United States on Sunday at midnight ET. https://t.co/GTRFvaME2s
— Will Bermender (@WillBermender) Jan 17, 2025
For native English speakers, German isn’t the hardest second language to learn. Spanish is probably the easiest, and more useful for Americans, but don’t be afraid to dive into German. https://t.co/3vNouyV8zN
— Will Bermender (@WillBermender) Jan 17, 2025
What an icon. I recently rewatched The Elephant Man, an unqualified masterpiece. This disturbing, profoundly moving film is my favorite David Lynch film. If you haven’t seen it, don’t miss it. https://t.co/WFm1s39w6i
— Will Bermender (@WillBermender) Jan 17, 2025
Wow 😯 https://t.co/52vquFOx2T
— Will Bermender (@WillBermender) Jan 16, 2025
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— Will Bermender (@WillBermender) Jan 16, 2025
While not the only federal aid available to LA’s fire victims, FEMA’s $770 fire payment is unfortunately the only relief many will see for weeks. 😞 https://t.co/7spMswwcfr
— Will Bermender (@WillBermender) Jan 16, 2025
Grandma takes on scammers. This is brilliant. https://t.co/tpbrAxeiln
— Will Bermender (@WillBermender) Jan 15, 2025
This antique toaster may be manual, but there’s a certain style that is sometimes lost in the pursuit of improved function. https://t.co/qc22xnQhsx
— Will Bermender (@WillBermender) Jan 13, 2025
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— Will Bermender (@WillBermender) Jan 12, 2025
How cool is this fridge? Pun intended. https://t.co/0qyM3WfiaX
— Will Bermender (@WillBermender) Jan 10, 2025
Angelenos tolerate wildfires, earthquakes, flooding, mudslides, extreme heat, smog, crime, overcrowding, homelessness, traffic, high gas prices, unaffordable housing, and underperforming public schools. For what? I’m often in LA on business and just don’t understand the ROI. 🤷♂️ https://t.co/aO1FH03KPu
— Will Bermender (@WillBermender) Jan 9, 2025
Unimaginable https://t.co/7K6Y6E1LbM
— Will Bermender (@WillBermender) Jan 9, 2025
It took these 3,000 men, in 1963, to complete Chase Manhattan Plaza — one of the tallest buildings in the world at the time. Forty-nine years later, in 2012, it took Shane Black’s crew of 3,300 to complete Iron Man 3. The Plaza cost five times as much to build. 🤷♂️ https://t.co/9kVePaLVfs
— Will Bermender (@WillBermender) Jan 8, 2025
As an advocate for Parkinson’s research, Michael J. Fox has raised $2 billion through his foundation for global research projects since 2000. Thank you. https://t.co/uFHROhR62e
— Will Bermender (@WillBermender) Jan 6, 2025
I love smart characters in movies and TV. https://t.co/A3L44OEsau
— Will Bermender (@WillBermender) Jan 2, 2025
